Data mapping
Get the most out of your customer base
Marketing at the right time, in the right place, with the right message for the right person. In other words; data-mapping. That is something you can leave to our system and people.
Connecting your cash register system
We start simple: we connect your POS system. In doing so, we immediately arrange an AVG-proof contract in which everything is neatly recorded. Your data is in safe hands with us. We process and enrich it with smart marketing segmentations.
Checking data quality
Time for a reality check! We look at how many usable email addresses you have, how much data is accurate and how many people you can actually reach. We’ll make an overview of the numbers and see where the opportunities lie.
Analysis of your customer base
Who are your customers anyway? Are they diehard shoppers or more price-conscious buyers? What do they buy and how much do they spend on average? Are your prices higher than your competitors? And perhaps most importantly, how loyal are they? We chart it all.
Mapping your catchment area
What is happening near your store? What types of customers and segments live there? Is it an area with lots of space and freedom or more upscale? We also look at the zip codes: do your customers come from nearby or farther away?
From data to opportunities
Now comes the best part: we translate all the data and analysis into concrete opportunities and quick wins. So you can get started right away with your new insights!
- Without obligation
- Tailor-made advice
We are ready to see things through your eyes! We will contact you within 2 working days.
